Product Owner
Posted 1 day ago by GCS
£400 Per day
Undetermined
Undetermined
London, UK
Summary: We're seeking a Product Owner to spearhead the digital, CRM, and data initiatives that will enhance our Away from Home go-to-market strategy. This role involves being the primary business owner responsible for the design, delivery, and realization of commercial value from digital assets and Salesforce CRM. The Product Owner will also focus on automation, integration, and the effective use of data to drive customer engagement and decision-making. The position requires a strong background in consulting, product ownership, and commercial analytics.
Key Responsibilities:
- Digital & Website: lead generation, website transformation (design, functionality, content), social (LinkedIn), email marketing, loyalty (Heinz Verified).
- Salesforce CRM: lead scoring, lead/account/opportunity management, sales activity tracking, integrations to analytics/reporting.
- Mapping and segmentation: customer, segment, channel and territory alignment.
- Data & Analytics: integration and automation of internal and external data sources (eg Circana) to provide trusted data pipelines.
- Define product vision and roadmap; prioritise features by value, readiness and data availability.
- Translate business needs into outcome-based requirements and decide MVP vs future scope.
- Lead Steer-Co for CRM & Circana and provide timely business decisions to unblock delivery.
- Validate solutions with SMEs and ensure full team adoption post go-live.
Key Skills:
- 5+ years consulting/strategy, product ownership, or commercial analytics experience.
- Strong CRM & data literacy; experience with Salesforce, website & lead generation, and external data required.
- Familiarity with any of FMCG, foodservice/Away from Home dynamics, loyalty, and working with external data sources preferred.
- Outcome-focused, commercially minded, decisive with proven track record for delivering value in Sales & Commercial transformations.
Salary (Rate): £400 per day
City: London
Country: UK
Working Arrangements: undetermined
IR35 Status: undetermined
Seniority Level: undetermined
Industry: Other
Role summary
We're hiring a Product Owner to lead the digital, CRM and data capabilities that will power our Away from Home (Away from Home) go-to-market strategy and execution model. You will be the single business owner accountable for designing, delivering and realising commercial value from digital assets, Salesforce CRM and external data (eg Circana).
This role owns automation, integration and the business use of digital assets and data to drive targeting, lead qualification, customer management, performance tracking and commercial decision-making.
What you'll own
- Digital & Website: lead generation, website transformation (design, functionality, content), social (LinkedIn), email marketing, loyalty (Heinz Verified).
- Salesforce CRM: lead scoring, lead/account/opportunity management, sales activity tracking, integrations to analytics/reporting.
- Mapping and segmentation: customer, segment, channel and territory alignment.
- Data & Analytics: integration and automation of internal and external data sources (eg Circana) to provide trusted data pipelines.
Product ownership & delivery
- Define product vision and roadmap; prioritise features by value, readiness and data availability.
- Translate business needs into outcome-based requirements and decide MVP vs future scope.
- Lead Steer-Co for CRM & Circana and provide timely business decisions to unblock delivery.
- Validate solutions with SMEs and ensure full team adoption post go-live.
What we're looking for
- 5+ years consulting/strategy, product ownership, or commercial analytics experience.
- Strong CRM & data literacy; experience with Salesforce, website & lead generation, and external data required
- Familiarity with any of FMCG, foodservice/Away from Home dynamics, loyalty, and working with external data sources preferred
- Outcome-focused, commercially minded, decisive with proven track record for delivering vale in Sales & Commercial transformations
What success looks like
- All data fully automated and single source of truth
- Measurable increase in both lead volume and value, converted to orders
- Growth and loyalty across our independents' sector
- Eradicate manual processes for reporting and account management for the Away from Home team
GCS is acting as an Employment Business in relation to this vacancy.