Pega Consultant (Marketing module)

Summary: The Pega Consultant (Marketing module) is responsible for developing and managing decision management strategies and communication flows related to customer renewals. This role requires significant technical expertise in Pega Marketing, along with strong communication skills to collaborate with various business units. The consultant will also oversee the testing and optimization of marketing campaigns to enhance renewal rates and customer interactions. A focus on data analysis and actionable insights is essential for success in this position.

Key Responsibilities:

• Specifies, builds, simulates and monitors decision management strategies and offer flows for Renewal communications.
• Manages service communication journeys related to mandate failure and valid address capture.
• Ensures all business requirements are understood and actioned accordingly.
• Manages the backlog of new demand, change requests, and defects for timely delivery.
• Translates Renewal Team business requirements into Pega Marketing strategies and data specifications.
• Performs logic testing, quality assurance, and business simulation.
• Manages a suite of Pega Marketing based reports, monitoring, and controls.
• Strives to optimize campaign effectiveness to drive up renewal rates.
• Ensures thorough end-to-end testing of all communications sent across all channels.
• Increases automation and accuracy while optimizing customer interaction results.

Key Skills:

• Significant hands-on experience and technical knowledge of Decisioning/PEGA Marketing strategy building and offer creation.
• Excellent influencing and communication skills.
• Strong advocate of PEGA decisioning and associated capabilities.
• Ability to inspire and engage others around their vision.
• Tenacity to challenge the status quo while aligning with overall business strategy.
• Strong commercial instincts for balancing long-term development and short-term tactical requirements.
• Good initiative and follow-through skills.
• Able to juggle competing agendas and manage quality delivery through others.
• Good understanding of data mining and statistical techniques, including SAS.
• Exceptional understanding of customer data and databases.
• Proven track record in delivering actionable customer intelligence.
• Highly numerate with strong data interpretation skills.
• Excellent presentation skills.
• Able to work under pressure to tight deadlines.

Salary (Rate): undetermined

City: Basingstoke

Country: United Kingdom

Working Arrangements: undetermined

IR35 Status: undetermined

Seniority Level: undetermined

Industry: IT