Marketing Science Specialist - Contract
Posted Today by Salt
£380 Per day
Inside
Hybrid
London Area, United Kingdom
Summary: SALT is seeking a Senior Marketing Science professional to lead the transition from correlation-based reporting to causal decision-making within a global SaaS company. This role will centralize measurement strategies, utilizing Marketing Mix Modelling, Data Clean Rooms, and experimentation to enhance marketing investment decisions. The position is hybrid and based in London, offered as a 12-month contract. The role is classified as inside IR35 and involves a daily rate of £380.
Key Responsibilities:
- Translate MMM outputs into clear budget allocation and marginal ROI recommendations; support forecasting and investment optimisation discussions with senior stakeholders
- Lead clean room analytics (e.g. Meta AA), using advanced SQL to connect first-party data with media exposure and develop high-value audience insights
- Own the learning agenda, designing and executing conversion and brand lift studies, defining test frameworks, and synthesising results into best practices
- Educate teams on causal measurement, moving focus from vanity metrics to true incremental value; communicate insights clearly to technical and non-technical audiences
Key Skills:
- 5+ years in marketing science, analytics, or econometrics roles
- Degree in a quantitative discipline (e.g. Economics, Statistics, Mathematics, Data Science)
- Advanced SQL expertise and strong experience with MMM and causal modelling concepts (e.g. Bayesian methods, adstock, saturation)
- Hands-on experience with experimentation and statistical testing; clean room experience preferred
- Strong commercial acumen and the ability to turn complex analysis into clear, actionable stories for senior stakeholders
Salary (Rate): £380 daily
City: London
Country: United Kingdom
Working Arrangements: hybrid
IR35 Status: inside IR35
Seniority Level: Senior
Industry: Marketing
SALT is working with a global SaaS leader, seeking a Senior Marketing Science professional to lead the evolution of marketing measurement from correlation-based reporting to causal decision-making. This role will act as the central authority on measurement, triangulating Marketing Mix Modelling (MMM), Data Clean Rooms, and experimentation to guide smarter marketing investment decisions across the business. Hybrid working in London 12-month contract £380 per day, inside IR35 (Umbrella payroll)
Key Responsibilities
- Measurement & Budget Optimisation: Translate MMM outputs into clear budget allocation and marginal ROI recommendations; support forecasting and investment optimisation discussions with senior stakeholders
- Advanced Analytics & Data Clean Rooms: Lead clean room analytics (e.g. Meta AA), using advanced SQL to connect first-party data with media exposure and develop high-value audience insights
- Causal Experimentation: Own the learning agenda, designing and executing conversion and brand lift studies, defining test frameworks, and synthesising results into best practices
- Stakeholder Enablement: Educate teams on causal measurement, moving focus from vanity metrics to true incremental value; communicate insights clearly to technical and non-technical audiences
Skills & Experience
- 5+ years in marketing science, analytics, or econometrics roles
- Degree in a quantitative discipline (e.g. Economics, Statistics, Mathematics, Data Science)
- Advanced SQL expertise and strong experience with MMM and causal modelling concepts (e.g. Bayesian methods, adstock, saturation)
- Hands-on experience with experimentation and statistical testing; clean room experience preferred
- Strong commercial acumen and the ability to turn complex analysis into clear, actionable stories for senior stakeholders