Interim Head of Product Marketing - B2C Payments

Interim Head of Product Marketing - B2C Payments

Posted 1 day ago by 3Search

£800 Per day
Inside
Hybrid
London Area, United Kingdom

Summary: The Interim Head of Product Marketing will play a crucial role in shaping the product marketing strategy for a high-growth fintech company during a pivotal pre-IPO phase. This position involves leading go-to-market strategies, diagnosing funnel friction, and aligning stakeholders to drive measurable improvements in customer acquisition, utilization, and retention. The role requires a hands-on approach and strong analytical skills to influence commercial performance significantly. This is a temporary contract with the potential for extension or transition to a permanent role.

Key Responsibilities:

  • Define and elevate the overarching product marketing vision during a pre-IPO growth phase
  • Lead high-impact go-to-market strategies for new features and complex financial products
  • Diagnose funnel friction and prioritise initiatives that unlock rapid commercial gains
  • Build a unified customer segmentation and messaging architecture across touchpoints
  • Align senior stakeholders across product, growth, finance and risk around shared KPIs

Key Skills:

  • Head of / Director product marketing experience in scaled, consumer-facing businesses
  • A growth-oriented mindset with the commercial instinct to prioritise impact over activity
  • Strong analytical capability, including hands-on SQL and advanced Looker usage
  • Evidence of driving adoption, engagement and retention improvements at scale
  • Ideally B2C financial services expertise or experience in fast-moving product-led environments

Salary (Rate): £800 daily

City: London

Country: United Kingdom

Working Arrangements: hybrid

IR35 Status: inside IR35

Seniority Level: Senior

Industry: IT

Detailed Description From Employer:

Interim Head of Product Marketing - Up to £800 per Day - 3 - 6 Month Contract -London (3 days in the office) - B2C Payments

Our client is one of the UK’s most exciting high-growth fintech success stories, operating at significant scale with over five million customers and a nine-figure revenue run rate. With ambitious European expansion underway and a clear IPO trajectory in sight, the business is moving from rapid growth to category leadership. High-profile partnerships have amplified brand visibility across major markets, and the next phase is about sharpening product positioning, accelerating adoption and unlocking deeper lifetime value.

This is not a steady-state role. It is a pivotal, board-visible appointment where your work will directly influence commercial performance during a defining chapter of the company’s journey. The Interim Product Marketing Director will set the strategic direction for product marketing while rolling up their sleeves to drive measurable improvements across acquisition, utilisation and retention.

Role Highlights

  • Define and elevate the overarching product marketing vision during a pre-IPO growth phase
  • Lead high-impact go-to-market strategies for new features and complex financial products
  • Diagnose funnel friction and prioritise initiatives that unlock rapid commercial gains
  • Build a unified customer segmentation and messaging architecture across touchpoints
  • Align senior stakeholders across product, growth, finance and risk around shared KPIs

You Will Need

  • Head of / Director product marketing experience in scaled, consumer-facing businesses
  • A growth-oriented mindset with the commercial instinct to prioritise impact over activity
  • Strong analytical capability, including hands-on SQL and advanced Looker usage
  • Evidence of driving adoption, engagement and retention improvements at scale
  • Ideally B2C financial services expertise or experience in fast-moving product-led environments

Why You’ll Love It

  • A rare opportunity to shape strategy at a double-unicorn, IPO-ambitious fintech
  • Direct partnership with executive leadership and visibility at the highest level
  • Ownership of initiatives affecting millions of customers across multiple markets
  • Flexible 3–6 month contract with scope to extend or transition permanent
  • A high-performance, intellectually rigorous culture that values first-principles thinking

The interview process is intentionally streamlined to secure top-tier talent quickly, with decisions made at pace. Immediate availability or a short notice period is strongly preferred.

We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit.

Due to a high number of applicants, we are only able to respond to successful candidates